Division President, Cynosure
Erik joined Hologic’s Breast & Skeletal Health Division in 2014 as Regional Sales Manager in the Upper Midwest where his team exceeded 20% revenue growth winning back to back Region of the Year Awards. Erik was promoted to Area Business Director where he managed the Central US while also responsible for implementing new initiatives that drove significant BSH portfolio and cross-divisional revenue for Hologic. Prior to joining Hologic, Erik was the US Commercialization Director at ImpediMed, Inc. where he focused US sales, strategy in oncology guidelines and patient advocacy. Before ImpediMed, Erik was a highly successful Sales Representative, Sales Manager, and a leader of the Marketing and Innovation advisory boards at Stryker Instruments where he was involved in cross divisional IDN strategy and new product launches in orthopedic cutting accessories. Erik has a bachelor’s degree in Marketing from Iowa State University where he was a 4 year letter winner and Captain of the football team.
James Boll joined Cynosure in 1993 and has held various positions from Program Manager, Director of New Product Development, Vice President of Engineering and currently Senior Vice President of New Product Development. His career began in 1983 working for Wellman Labs supporting research concentrated on laser-tissue interactions. Jim then went into industry to run government and academic laser development programs before transitioning back to medical laser development for Candela and Laserscope. Jim has consistently worked at the front lines interfacing between physicians and technical groups applying optical and radiofrequency sources along with their delivery systems to many different medical specialties. Jim has a Master’s of Engineering from Renssalaer Polytechnic Institute and bachelor’s from Boston University, both in biomedical engineering.
Senior VP - Engineering
Eric joined Cynosure in 2010 as VP of Product Engineering. Eric started his career with Johnson & Johnson’s Codman Division developing neurosurgical equipment and instrumentation. He also ran Smith & Nephew’s Sports Medicine Capital R&D team developing disposable arthroscopic shaver blades, fluid management equipment and control systems. At Kopin Corporation, Eric led a Process Engineering team responsible for high volume production of GaAs Heterojunction Bipolar Transistors via metalorganic chemical vapor deposition. Eric earned a BS in Electrical Engineering and Biomedical Engineering from WPI.
Vice President, Marketing
Bill Fruhan joined Hologic in August 2015 as Vice President of Marketing for the GYN Surgical Solutions Division with more than 16 years of commercial experience in the life sciences field. In May 2017 Bill was promoted to Vice President Global Marketing for acquired division of Cynosure.
Prior to joining Hologic, Bill served as the Vice President of Marketing at NxStage Medical where he was responsible for building the Marketing team and growing business unit revenue 16 percent within his first year. He also held leadership roles of increasing responsibility in Marketing, Sales and Analytics at Sunovion Pharmaceuticals where he created a new multi-channel marketing function to ensure patients and HCPs received the right message at the right time through their preferred communication media. Bill was also responsible for turning around a struggling sales region and hiring an analytics team that transformed a commercial organization towards data-driven decision making. At Boston Scientific, Bill held roles in Marketing – most notably helping to launch the Taxus drug-eluting stent.
Bill has a bachelor’s degree in Sociology and Anthropology from Middlebury College in Middlebury, VT and an MBA from Harvard Business School.
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